Digital Marketing Executive

Skills Required

  • Participate in forming effective paid search strategies
  • Oversee accounts on search platforms (e.g. Google AdWords)
  • Be involved in keyword selection and audience targeting
  • Produce reports for management (e.g. dashboards)
  • Experience in data analysis and reporting
  • Maintain partnerships with PPC ad platforms and vendors
  • Find ways to reduce risk of click fraud
  • Have to closely work with graphic teams to achieve corporate goals
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